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The Search Engine Optimization, Marketing, and Metrics Certificate is designed to teach participants how to market websites through both organic and pay-per-click methods. Participants will learn how to create and submit search-engine-friendly sites and how to modify their websites based on visitor behavior, in order to achieve a higher rank on search pages and more business transactions. Most importantly, participants will learn how to track this information to calculate and communicate a ROI.
Enrollment size is limited.
To receive your record of attendance, full participation is expected. Participants must be present at the beginning of each course and be in attendance through the duration of each course in order to receive the record of attendance. Credit hours will only be adjusted under extenuating circumstances.
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Minimum Required: 1 Courses | Maximum Allowed: 1 Courses |
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| SEO101 Search Engine Optimization, Marketing, and Metrics | |
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